Affiliate Marketing 101 - Everything You Wanted To Know!

Posted on 25 March 2008 in Affiliate Marketing by Ezer Ratchaga, Affiliate

Affiliate marketing is the single fastest growth industry on the Internet. It’s also one of the simplest and most creative ways to make money and have a career on the Internet.

Everyday, thousands of people throughout the world discover how to earn an income stream by partnering with AffiliateBOT.

What exactly is affiliate marketing?


Simply put, affiliate marketing is selling products on a commission basis. And there are two sides to this process- the publisher and the merchant.

A publisher is someone who does the marketing by putting up ads on his websites and other venues online.

A merchant is the producer of a product and will pay the publisher an agreed sum when a lead or sale is generated.

And we at AffiliateBOT bring the two together.

Are Affiliates in Demand?

Is there a demand for affiliate marketers today? Absolutely.

One of the challenges faced in the affiliate marketing industry is that it sometimes sounds too good to be true: advertising that's guaranteed to work or it's free!

Newcomers wonder if it's possible, and skeptics claim that the cost effective prices of affiliate marketing lower the bar for online advertising. But there is a good reason that affiliate marketing has experienced steady growth throughout the ups and downs of online advertising—it works.

In fact, affiliate marketing has evolved to become a reliable source of sales for a wide range of marketers, generating anywhere from five to 25% of online sales for many of the world's biggest brands. Almost all major multi-channel marketers have an affiliate program of some kind. The important thing to remember is that affiliate programs now come in all shapes and sizes.

The concept of a wide-open affiliate program with an unlimited and uncontrolled number of affiliates is a thing of the past. Nearly all marketers agree that affiliates add value to an online marketing effort, but the program must be tailored to meet the marketer's objectives.

Affiliate marketing did not bring an end to other, higher priced forms of online media advertising. The success of the affiliate marketing in delivering sales cost effectively by way of a pay-for-performance model paved the way for other forms of performance-based advertising, such as CPA-based search and portal advertising, to create acceptance among direct marketers.

Do You Need a Website?

The most important and indispensable thing to assure your success in affiliate marketing is your own website.

The first step in any successful affiliate marketing business is building a good, credible and professional looking website. Your website is the jump off point of all your marketing efforts.

Therefore, you must first build a user-friendly website, which will attract your prospects and motivate them to click on the links to the products and services you are promoting and make a purchase. You must first focus your efforts in building a website that will cater to what your prospects need.

Above all else, make your website full of original, relevant and useful content. The most important thing you should consider is that almost all web users go online to look for information, not necessarily to go and buy something.

People will love articles that are appealing and helpful. Keep in mind that, in the internet, content is still king and good quality content will not only build your credibility, it can also help you achieve a higher search engine ranking.

By posting relevant and useful articles, you establish yourself as a credible expert in the field, making you a more dependable endorser of the product or service you promote. Establishing a good name is a good step in building up a dedicated consumer base. Dedicated customer bases are the life blood of affiliate marketers.

You must use every possible means on your website to motivate prospects not only to visit your site but also to click and proceed to the websites of the products and services you are promoting.

When you are creating your website, the possibilities are endless and are limited only by your imagination, originality, resourcefulness and resolve. You can always explore other ideas and adapt other strategies, which you think might help you become a high rolling affiliate marketer but not until you have a great website.

No Website? Not a problem...

Although the most successful Affiliates have their own websites, you can actually start off without one. Simply choose a program to promote on AffiliateBOT.com and buy Google Ads for it. This is probably one of the best and most qualified way to get traffic to the program or products you are promoting and most merchants love it.

To buy targeted keyword ads from Google, sign up for Adwords.

Lastly

Affiliate Marketing, like anything else, will take time to master. It's not easy, but it will be as you gain experience in the field. One thing's for sure, the rewards are tremendous and could potentially change your life.


Comments (3)

bob (Visitor) said:

alright great post. I been in the affiliate marketing for at least 2 month now. Its hard to make sales. what do you suggest for people with low budget. Is there anyway of promoting programs for free and actually make a sale...I also wonder how long does it take to master the affiliate marketing business...thank you in adnvace

17 October 2008

Monica Rams (Visitor) said:

Hi to all, I'm looking for Affiliate Marketing 2.0 in oder to buy licene. wher can i find it?

08 October 2008

David Tan (Affiliate) said:

Newbies can post enquiries here, at the forum or through affiliatebot's contact form regarding affiliate marketing. Help is there for the asking, besides all the existing articles and guides available.

31 March 2008

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